Hightouch has partnered with Snowflake to further the vision of AI-Driven Energy Operations. Provide powerful energy AI solutions to the energy sector. This partnership will enable energy companies to integrate key data and accelerate data activation initiatives. Leverage AI-driven insights across their business. This partnership also enables the launch of Snowflake Energy Solutions. Which provides a governed and scalable data platform that is optimized for real-time decision-making. Hightouch and Snowflake also hope to help energy companies overcome the silos that exist between IT and operational technology.
Tejas Manohar, co-founder and co-CEO at Hightouch, said: “Marketers at energy companies don’t just need more data. They need self-serve access to trusted, governed data that they can actually use to engage their customers. Snowflake has created the foundation for modern energy infrastructure. Hightouch’s marketing and AI layer on top of Snowflake enables energy companies to turn that data into real-time customer intelligence. Personalized campaigns and scalable workflows without adding complexity, risk, or another black-box system.”
Enabling Real-Time Intelligence Across Energy Operations
With this approach to AI-Driven Energy Operations, businesses are able to integrate their business, operational, and IoT data. This enables non-technical business teams to have secure access to trusted data that informs analytics, automated processes, and responsive operations. The energy industry will benefit from improved visibility into asset health and performance, as well as decreased unplanned outages. They will also be able to enhance safety and decrease emissions by integrating sensor and historical data with enterprise systems. Overall, the partnership between Hightouch and Snowflake benefits energy leaders by enabling them to modernize their infrastructure & support safe operations. Efficient and sustainable operations through innovative AI-Driven Energy Operations.
Fred Cohagan, Global Head of Energy at Snowflake, said: “Energy companies aren’t just modernizing systems. They are redefining how the world energizes the future. Snowflake and partners like Hightouch are helping organizations build and use the trusted data foundation that this moment requires. When companies can unify IT and OT data, activate AI responsibly, and collaborate securely across the value chain. They gain the intelligence needed to run more reliable operations, accelerate lower-carbon solutions, and drive meaningful competitive advantage.”
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News Source: Businesswire.com
